The story of Viikin Raksi kicked off its sequel in 2020, in the hands of Tuohia. Even though being new in the bait business, fishing has been with this family for a lifetime. Fishing as a hobby was passed down from father to son, when kids were taken onboard as soon as they were able to stand on their own in the boat. Fishing is in this family’s blood and the needs of fishers are understood from firsthand experience.
Entrepreneurship is not a new endeavor for this family as they have a strong background in business in other fields. In addition to fishing, handcraft and creating innovations are a passion for this family. These passions are also the key to developing Viikin Raksi to the next level. When passion for innovations and fishing is combined, solutions are created for fishers’ true needs and specific problem areas – this is what our family business Tuohia will be offering you now and in the future!